Insights at the intersection of digital business, technology, and customer experience from Maark agency leaders


Why Your Ad Won’t Save You: The Digital CMO as Curator of the Customer Experience

The CMO who only delivers traditional marketing tactics wrapped in better analytics is losing relevancy.
Words by Michael Colombo, Partner, Managing Director
Feb 28th, 2019

About the Author

  • Michael Colombo
    Partner, Managing Director
    Mike is the founder of Maark and has served as the agency’s strategic, creative and technology lead in programs ranging from complete digital transformation of Fortune 500 clients, end-to-end relaunch of category-leading brands, and strategy, design and development of new digital products.
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