Insights at the intersection of digital business, technology, and customer experience from Maark agency leaders

Business

CPRA Raises the Bar for Handling User Data in the U.S.

There's a new data privacy act in town. It's called the CPRA, and it has implications for all businesses that collect data.
Words by Barry Levine, Writer
Feb 16th, 2021

About the Author

  • Barry Levine
    Writer
    Barry Levine writes about marketing tech, ad tech and related topics. He has covered this space as a staff Senior Reporter for Marketing Land, MarTech Today and Search Engine Land, as a staff Senior Writer for VentureBeat, and as a reporter for Marketing Dive, ClickZ, RampUp, CMSWire and NewsFactor. You can find him at LinkedIn, and on Twitter at @BarryLevine.
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When the inevitable crisis hits during a business project, often the solution to the crisis starts at the story level.
Words by Jason Ocker, VP of Marketing & Strategy