Insights at the intersection of digital business, technology, and customer experience from Maark agency leaders

Business

A Reckoning Amidst the Chaos, Part 1: Run Lean

The current emergency has exposed weaknesses in how companies approach digital, which is often over-resourced, political, and badly planned.
Words by Michael Colombo, Founder, CEO
Apr 23rd, 2020

About the Author

  • Michael Colombo
    Founder, CEO
    Mike is the founder of Maark and has served as the agency’s strategic, creative and technology lead in programs ranging from complete digital transformation of Fortune 500 clients, end-to-end relaunch of category-leading brands, and strategy, design and development of new digital products.
Next Up in Business

It’s Time for Marketing to Prove Itself

Your Sales Force is Grounded. Now is When You Need Marketing the Most.
Words by Jason Ocker, Executive Director of Creative Strategy